The Rally Promoter Association of Canada (RPAC) is a federally incorporated not-for-profit that was formed to investigate hosting a round of the FIA  World Rally Championship (WRC) in Canada on behalf of the Canadian Association of Rallysport (CARS). Our goal is to ensure that hosting the WRC would be beneficial to rallysport in Canada and not put the sport, or the clubs, at risk.

The organizing structure shifts the sanctioning structure by one level, where ASN Canada FIA becomes the direct sanctioning body of the event, CARS steps in to the ‘organizing club’ role, and RPAC is the organizing committee for the event. As such, RPAC will be fully accountable to CARS, but is a separate body and is an affiliated member club.

RPAC is currently led by a five member founding board who each bring significant experience in organizing and competing in rally as well as in business, media, and other key areas. The make-up of the Board of Directors may change over time as different areas of expertise are needed, and once a path to the WRC is confirmed RPAC will need a much broader range of help in both paid and volunteer positions.

RPAC will be independently funded, and will not be drawing from CARS resources. Instead, we are selling individual and corporate memberships to help fund the expenses involved in examining and executing this project. Leading by example, the founding Board have not only each bought Supporting Memberships, but have also donated the funds and time needed to incorporate federally, affiliate with CARS, and develop the basic structure.

Here is an idea of the road we have travelled, and where we are headed.
(Dates are approximations)

October 9, 2011

CARS President and Marketing Manager have an informal discussion with the WRC promoter about the WRC coming to Canada.

October 21, 2011

Open discussion with CARS board about the reasons to consider a WRC event and what structure the event should have.

January 13, 2012

CARS Board decides to cost share on Keith Morison’s trip to Rally Sweden to observe the event and meet with FIA officials.

February 3, 2012

Met with FIA WRC Commission President Jarmo Mahonen and WRC Manager Michelle Mouton for informal discussion of bringing the WRC to Canada.

March 15, 2012

Business case reviewed and project put on hold until more information on marketing/promotion plans are available.

May 10, 2017

Reopen discussions with WRC Promoter.

June 14, 2017

CARS Board approves proposal to re-start investigation into hosting a WRC event.

August 1, 2017

Founding Board members start discussions around the Rally Promoter Association of Canada.

February 8, 2018

Official Launch of the Rally Promoter Association of Canada

December 31, 2018

Complete preliminary discussions with government agencies and develop foundation of event business plan.

December 31, 2019

Identify and foster local and national relationships. Develop complete understanding of FIA and WRC team expectations. Further develop business plan and build preliminary budget

December 31, 2020

Final business plan and budget in place. Critical funding agreements in place. Event schedule in place for trial, observation, and final events defined.

February 21, 2021

Hold trial event, confirming suitability of venues and new stages.

February 19, 2022

Successful observation event in front of FIA officials.

February 28, 2023

WRC Event